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8 Tips for App Success (from 5+ years of trial & error!)

app success
The Apps Market is growing faster than ever and with so much competition, it’s getting even harder to find app success. Recent research shows that over 90% of mobile apps are abandoned within a year. Only a select few will make it through to become indispensable to a number of users – and even fewer will become global sensations.

So where’s the disconnect? It’s amazing how often we see developers overlooking essentials. We see super technical developers not understand the concept of marketing or promotion, or we see market-minded entrepreneurs ignoring great UX/UI basics.

The good news is there’s SO much free information out there now, so you don’t have to be left in the dark or launch your app with a half-assed plan.

In fact, we recently read a super extensive guide from our friends at They’ve been in business since 2009, and have worked with a variety of developers and entrepreneurs, which has helped them acquire a lot of “dos” and “don’ts” over the years.

Their newly released (and free) advanced guide to making your apps successful is for independent app developers and startups, and we wanted to share it with you. The guide includes tips that Apadmi has learned through creating apps for clients such as the BBC and the Guardian. It contains over 200 tips and tactics on creating, marketing and gaining users for your app, even one with a small budget.

Since their guide is super extensive, we invited them to share their top 8 best pieces of advice for our community:

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Top 5 Ways to Build Your Lifestyle Business (that aren’t too good to be true)

lifestyle business

That’s some serious wifi connection.


Most think a lifestyle business is raking in a ton of money while working only “4 hours” a week.

The truth is it is a way of being and a way of feeling more than anything. A life full of choices and opportunities where you’re truly living on your own terms. It doesn’t have to be complicated, and a true lifestyle business usually is not.

For many, a lifestyle business simply means being able to work for themselves and make enough to enjoy life. Whether that looks like $40K a year or $400K, it’s about taking your life back. It’s the emphasis on putting the “lifestyle” into your business.

You do things you want to do because you want to do them. Working hard and doing what you want are not mutually exclusive.

You travel where you want to go, because you want to go there. Or stay in place because all you want is more time around friends and family.

You decide what your day looks like because you’re the boss and you make the decisions. You are no longer tied to the stress of your employer or the office politics of your coworkers. Your business depends on you. When something isn’t going right, there’s no one to answer to but yourself.

You are not a “9 to 5.” Maybe you’re a 12am – 5am, maybe you’re a 8am – 12pm. Maybe you will still work 9 to 5 because YOU want to. Your life and your business is not restricted to social constructs. You’re able to build your business around what’s best for you, and when you play to your strengths rather than fighting your nature, you’ll be happier and more productive. You are constantly growing, experiencing, learning, and living.

Think about it like this (and if you’re an over-achiever draw this out)…

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From Full-Time Employee to Appreneur in 7 Months

appreneur success story
Lucky for us, success leaves clues, which means you can forge your own path by learning from other entrepreneurs. It’s not just about emulating the Cubans or the Bransons, it’s just as important to see how “regular” people with a passion created their dream life.

Today, we have one of our AE members who we’d like to share their success story with you. Justin Malik has been an AE member since 2013, which ultimately led to Justin leaving his job as an analyst and becoming a full-time app developer. Justin was able to sell a small portfolio of apps for $25,000, and since has produced over 20+ apps making $40K in net revenue with over half a million downloads. Justin and his partner, Lee, regularly help fellow appreneurs on their road to success over on their blog

Q: Thanks so much for taking the time to speak with our community, Justin! Walk me through the step-by-step process that you went through to get to where you are today. What was the first thing you did? Next?

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iOS 8, the new iPhones, & Watch: Top features to get excited about

Apple Watch release

With Apple’s newest announcements yesterday, you can expect some exciting changes in the next couple months. Surprisingly for the first time the iPhone wasn’t the center of the announcements. With Apple’s release of the Watch (not iWatch as we all assumed and will continue to call it anyways), they delved into a new product category for the first time since the iPad release in 2010.

Remember as a developer it’s crucial to stay informed and ahead on any feature or product changes – and Apple just released a ton! Below we’ve outlined some of the most exciting changes happening and how you should be looking at it:

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3 Tips to Be a Hot Shot UI/UX Expert

App Design
— This is a guest post by Cliff Viegas, owner of Kerofrog, a mobile app development company dedicated to quality iOS apps and design. —

Did you know that Apple keeps track of user retention? Also known as the amount of times a user uses your app, and how often they come back. And of course, the longer they are using your app, the more likely the chance they will buy something or share the app with their friends.

Which is why the User Interface (UI) and Experience (UX) are so critical.

What I mean by this is creating an experience that is pleasurable, easy and makes sense, and will have users coming back for more.

But I’m not a designer, I don’t know anything about UI or UX!?”

The good news is you don’t have to become a designer, but having a base understanding of what makes good UI will make you and your team move much faster and create better apps:

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Are YOU the Problem in Your Business? Don’t Be Your Own Worst Hire.

Bad Boss

A big, and common, mistake appreneurs tend to make is hiring the wrong developers. This honestly happens to both experienced and novice appreneurs. It’s part of owning your own business. But what happens when you can’t find a good hire? When every one you work with is failing and you continue to miss “red flags.”

Well, my friend, sometimes you’re the problem. Poor management and communication can cause a horrible experience even with a great developer or designer.

The good news? You don’t have to fire yourself – you can fix yourself!

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